Accurately evaluating a player's future performance is essential for building a successful franchise. But, how do we arrive at these judgments? BaseballHQ.com provides subscribers with a wealth of statistical information. However, few fantasy managers apply strict quantitative models to determine their roster. Instead, roster decisions are often based on the integration of several sources of information, including past performance, expert opinions, and even feelings, or hunches, about players.
The past 20 years of behavioral decision-making research has often been characterized as the "emotions revolution," which marked a shifted focus in studying how people make everyday decisions. Once seen as solely the product of "cold"...
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